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Chester Zoo & CITV – Family TVC Campaign

Chester Zoo & CITV – Family TVC Campaign
Client: Chester Zoo
Agency: CITV, ITV Creative, Zodiak Media (The Foundation), TheStorylab
Role: Creative Producer / Director
Category: Broadcast/VOD · Branded Content · Family

Overview

Five-TV commercial campaign including UGC integration and competition. Created with CITV’s 'Scrambled!' presenters and talent.

Contributions

• Scripted and directed 2x60s and 3x30s ads

• Led production in cold weather conditions

• Oversaw all stages of production with Fin and ITV

• Liaised with CITV, Clearcast, and Chester Zoo

Results

• Aired nationally from June–Sept

• High engagement and smooth compliance

• Showcased joyful family-friendly energy



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© 2009-2025 by MARTIN BASHIR.

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