Uber Eats
UBER EATS – AWARDS CAMPAIGN
CLIENT: Uber Eats
AGENCIES / BROADCASTERS: Hope&Glory PR
ROLE: Creative Producer / Director
CATEGORY: Branded Content · Talent-Led · Social-First
OVERVIEW:
Commissioned to produce social-first branded content for Uber Eats Awards, in partnership with Hope&Glory PR. The campaign was designed to celebrate top-performing restaurants and talent, with content appearing across both brand and contributor platforms. The creative approach aimed to feel warm, authentic, and talent-driven.
CONTRIBUTIONS:
- Developed a suite of platform-specific content for both Uber Eats’ and talent social channels
- Directed and self-shot interviews and social pieces featuring Prue Leith and Monica Galetti
- Worked within existing talent agreements to ensure brand alignment and creative compliance
- Managed multi-stakeholder approvals across agency, brand, and talent reps
- Adapted content and shoot plans on-site to accommodate real-time client and talent changes
RESULTS:
- Delivered a polished set of cross-platform assets that balanced contributor tone with brand messaging
- Achieved high engagement across Instagram and LinkedIn for both Uber and featured talent
- Maintained content consistency despite evolving production conditions
Project Gallery
